Online Interviewing

Internet research methodologies offer new opportunities for innovative, cost effective and versatile research and Public Knowledge benefits from an in-house panel, panelbase.com.

The panel now has   registered members across the UK and as a company we process an average of 20,000 online completes per month.

We store over 700 fields of information on our members that allows us to target respondents according to their location and demographic profile in addition to the cars they drive, the papers they read and the products they buy amongst many others.

In addition, many of our panel members have opted-in to other forms of research including mobile, telephone and focus group research and an additional opt-in provides us with parental permission to conduct research with over 40,000 children of our panellists.

For more information about our in-house panel please go to www.panelbase.com